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This 40th Anniversary Metallic Edition of the widely popular puzzle commemorates the year it was launched by Winning Moves, in 1980. Rubik, an architect and design professor based in Budapest, originally created his iconic cube to help his undergraduate students think geometrically, but soon his colorful, and notoriously difficult, teaching aid rose to prominence as the world's best-selling toy. Though this tricky little puzzle comes without instructions, the goal is universally intuited by anyone who gives it a twist since it appeals to our innate desire to create order from chaos. An elegant interior mechanism allows for 43,252,003,274,489,856,000 possible positions.
Why We Chose This
The Rubik's Cube is an object in MoMA’s collection and was featured in the Museum’s 2012 exhibition Century of the Child: Growing by Design, 1900-2000. It was designed in 1974 by Ernö Rubik, an architect and design professor based in Budapest. He originally created this iconic cube to help his undergraduate students think geometrically. However, it quickly went from teaching aid to international phenomenon: this colorful, and notoriously difficult puzzle became the world's best-selling toy. More than 400 million Rubik's Cubes have been sold—not to mention millions more illegal knockoffs.
In or Related to MoMA Exhibitions
The Museum of Modern Art has revolutionized what a museum exhibition can be. MoMA has sought to document and respond to important developments in the field of design as they happen. As MoMA continues to innovate and lead at the forefront of art and design exhibitions, MoMA Design Store mirrors that spirit of exploration by discovering ever-new and original products, many seen for the first time in MoMA Exhibitions.
